Leads come from everywhere. Ad platforms need them fed back one specific way.
PixelHubz is server-to-server conversion tracking for marketing agencies and businesses running lead-generation ad campaigns. It brings leads in from a CRM or a spreadsheet, and sends each one out to Meta, Google, and LinkedIn as a properly formatted, hashed, matched conversion event — the same job an ads team would otherwise do by hand, one export at a time.
A lead in your CRM isn't a conversion an ad platform can see.
An ad platform's own pixel only ever sees what happens in the browser at the moment someone fills out a form. It never sees what happens after — whether that lead was real, whether it turned into a sale, or when. Without that feedback loop, campaign optimization is flying blind. Ad platforms solve this with server-side conversion APIs that accept that feedback directly — but building and maintaining an integration against each one, correctly hashing and matching every field, is its own project. PixelHubz is that integration, built once and reused for every client.
CRM connectors
Webhooks or scheduled polling from LeadSquared, Salesforce, Zoho, Sell.Do, or a generic custom webhook — a lead lands the moment it's created or changes stage in the CRM your client already uses.
CSV import
Bulk-upload a spreadsheet of leads with a column-mapping wizard, either dispatched immediately or paced out over time to one specific ad account.
Either way in, every lead is normalized to one common shape and then dispatched automatically to every ad-platform account a client has connected — with a full log of what was sent, to which account, and whether the platform accepted it.
Two ways a lead becomes a Google Ads conversion.
Both upload through the Google Ads API's REST conversion upload service, gated by a developer token, authenticated per client via OAuth against that client's own connected Google Ads account — PixelHubz never uses a shared or platform-wide ad account.
Enhanced Conversions for Leads
For leads that don't carry a click ID — most CRM and CSV leads — PixelHubz uploads hashed user identifiers (email, phone) so Google can match the conversion back to the ad click that generated it, without ever sending raw PII.
Offline Conversion Import
For leads captured with a gclid at submission time (a landing-page form, for example), PixelHubz uploads the conversion tied directly to that click.
Meta Conversions API
Sends each lead as a server-side event to a client's Meta Pixel, with PII normalized and hashed using Meta's own capi-param-builder SDK — the same rules Meta's browser Pixel applies, so match quality holds up.
LinkedIn Conversions API
Sends hashed user identifiers against a conversion rule already created in the client's LinkedIn Campaign Manager.
Marketing agencies managing lead-generation campaigns across multiple clients, and businesses running their own lead-gen ads, who need conversion data flowing back to the ad platform continuously rather than reconciled by hand at the end of the month. Each client's leads, credentials, and send history are kept fully separate from every other client on the platform.
Every ad-platform credential (access tokens, pixel IDs, Google Ads customer IDs) is encrypted at rest and scoped to the one client it belongs to. Personally identifying fields are hashed before they ever leave PixelHubz for a platform that requires it — PixelHubz never stores or forwards raw PII beyond what's needed to make the match.